Location

Bellevue, WA

Department

Marketing & Communications

Type

Requisition ID

7449

Role description

Inclusion at Unity is driven by one overarching framework: Empathy, Respect, and Opportunity. 

At Unity, you’ll make a difference. In a collaborative, fast-growing environment, we’re democratizing development, solving hard problems, and enabling the success of our community

Come join Unity as a core member of our Performance Marketing team! As a Senior Manager, you will support performance marketing campaigns across different business units, ultimately helping drive revenue and impacting the bottom line.

You are an expert in paid media campaign management (Facebook, LinkedIn, Google Search, Programmatic, etc) and breathe data to optimize performance! You will succeed in this role, because you have proven experience in working closely with product marketing, web teams and media partners at delivering online transactions that turned into revenue while maintaining an optimal ROAS. 

Responsibilities

  • Own the design, implementation, and operations of digital paid media campaigns (end-to-end) across designated strategic business units (Digital Direct SKUs) to achieve required bottom line outcomes
  • Lead paid social and display initiatives (Facebook, Twitter, LinkedIn), including strategy, implementation, and optimization  
  • Fully accountable for key metrics (ROAS, CPA, volume of transactions, revenue)
  • Lead experimentation initiatives within our global paid media ecosystem, by identifying opportunities for improved engagement and conversion rates, channels and other relevant areas that impact bottom line performance
  • Collaborate closely with Performance Marketing team (Paid Social & Search), Product Marketing, Digital Marketing and other teams to ensure the delivery of paid media campaigns
  • Collaborate closely with our Web, Brand & Design, and Analytics teams to execute towards improved performance

Requirements

  • BA/BS degree with experience in Digital Marketing and paid social (Facebook, LinkedIn, and Twitter) campaign management
  • Successful track record of executing, measuring, and delivering on digital marketing  performance metrics 
  • Excellent understanding of all paid media channels, especially paid social
  • Outstanding project management and stakeholder management skills
  • Great attitude towards working in a collaborative and cross-functional environment with a large number of teams

About Unity Technologies

Unity is the world’s leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices.

The company’s 1,400+ person research and development team keeps Unity at the forefront of development by working alongside partners to ensure optimized support for the latest releases and platforms. Apps developed by Unity creators were downloaded more than three billion times per month in 2019 on more than two billion unique devices. For more information, please visit www.unity.com.   

Unity is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. Therefore, we provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.

Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Unity does not accept unsolicited headhunter and agency resumes. Unity will not pay fees to any third-party agency or company that does not have a signed agreement with Unity.

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